The most successful websites have their founders write the first draft. This workshop, designed for business owners and founders, will walk you through how to write the 8 essential pages you need to write to get started.
When you’re starting a new company, no one knows your vision for your products, services and goals better than you do. That’s why it’s so important that you’re able to articulate them in print, so that you can take your vision out of your head and put it on screen. This workshop will give you the tools.
Even if you don’t consider yourself a good writer, or if the language you’re writing your website in is not your native language, the first draft should come from you (you can always hire a copyeditor to polish it).
I’ll provide you a list of the exact sections you need to write for each page, and we’ll discuss tips and strategies for breaking through writer’s block and banging out the copy you need to get started.
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I’m Hannah Smythe Meyers, the creator of Brand Identity In A Weekend. After running an international web design & development agency for 6 years, I created this course to empower you to bring your business vision to life through effective storytelling. You can leverage these skills to make the next steps in building your website, sales, marketing & advertising strategies So. Much. Smoother.
Your written content is the backbone of your website. There are no substitutes for taking the time to write it. By the end of the workshop, you'll be equipped with the crucial building blocks to connect and communicate with your audience:
With in-depth guides and questions that lead you through what to answer and where to say it
Express your brand's values, offerings, and objectives with clarity
This workshop reveals why it's critical to write your content before diving into web design
What happens when you try to build a website without having your copy in place?
Without website copy prepared, website design & development projects tend to run into delays. Your web designers and developers can’t prepare their best work to showcase your content, because changes in the planned text length can dramatically change whether a planned website layout actually suits your content or not.
What happens when you take the time to write your first draft?
You invaluably refine your business idea, and get a website that’s:
1. Able & ready to grow with you
2. Efficient to manage & update
3. Able to serve your needs until you’ve reached a new level in your business, and easy to adapt then
Let's get your business ready for launch, this weekend.